Cookie Policy

Critical Power Battery Solutions (“we,” “us,” or “our”), a division of Advanced Technical Services Inc., uses cookies and similar tracking technologies on our website CriticalPowerBatterySolutions.com. This Cookie Policy explains what cookies are, how we use them, and how you can control your cookie preferences.

This policy should be read alongside our [Privacy Policy], which provides additional information about how we collect, use, and protect your personal information.

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They help websites remember information about your visit, such as your preferred language, login status, and other settings that can make your next visit easier and the site more useful to you.

Types of Cookies

Session Cookies: Temporary cookies that are deleted when you close your browser. They help websites remember what you did on previous pages within the same browsing session.

Persistent Cookies: Cookies that remain on your device for a set period or until you delete them. They remember your preferences across multiple browsing sessions.

First-Party Cookies: Cookies set directly by our website domain.

Third-Party Cookies: Cookies set by external services we use, such as analytics or advertising platforms.

Essential Cookies

These cookies are necessary for our website to function properly and cannot be disabled in our systems. They are usually only set in response to actions made by you, such as setting your privacy preferences, logging in, or filling in forms.

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website’s performance and user experience.

Marketing and Advertising Cookies

These cookies track your browsing habits to enable us to show advertising that is more likely to be of interest to you. They may be used to build a profile of your interests and show you relevant ads on other sites.

Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences and settings. They may be set by us or by third-party providers whose services we have added to our pages.

We use several third-party services that may set their own cookies:

Google Analytics

We use Google Analytics to analyze website traffic and user behavior. Google Analytics uses cookies to collect information about how you use our website, including your IP address, browser type, referring/exit pages, and date/time stamps. This information is transmitted to and stored by Google on servers in the United States and other countries.
Google’s Privacy Policy
Google Analytics Opt-out

HubSpot

We use HubSpot for customer relationship management, marketing automation, and analytics. HubSpot cookies help us track visitor interactions, form submissions, and marketing campaign effectiveness.
HubSpot’s Privacy Policy
HubSpot Cookie Policy

Social Media Plugins

Our website may include social media features and widgets, such as Facebook Like buttons, Twitter Tweet buttons, and LinkedIn Share buttons. These features may collect your IP address and page information and may set cookies to enable the feature to function properly.

Cookie Consent Banner

When you first visit our website, you will see a cookie consent banner that allows you to:

• Accept All Cookies: Consent to all cookie categories
• Reject Non-Essential Cookies: Only allow essential cookies necessary for website functionality
• Customize Settings: Choose which categories of cookies to accept or reject
• Learn More: Access this Cookie Policy for detailed information

Managing Your Cookie Preferences

Through Our Website

You can change your cookie preferences at any time by:

• Clicking the “Cookie Settings” link in our website footer
• Using the cookie preference center accessible from any page
• Contacting us directly using the information provided below

Through Your Browser

Most web browsers allow you to control cookies through their settings preferences. You can:

• View Cookies: See what cookies are stored on your device
• Delete Cookies: Remove existing cookies from your device
• Block Cookies: Prevent websites from setting new cookies
• Set Preferences: Choose which types of cookies to accept

Browser-Specific Instructions:

Google Chrome:
1. Click the three-dot menu → Settings → Privacy and security → Cookies and other site data
2. Choose your preferred cookie settings

Mozilla Firefox:
1. Click the menu button → Options → Privacy & Security
2. Under Cookies and Site Data, choose your settings

Safari:
1. Safari menu → Preferences → Privacy
2. Choose your cookie and website data preferences

Microsoft Edge:
1. Click the three-dot menu → Settings → Cookies and site permissions
2. Select your cookie preferences

Mobile Devices

For mobile devices, cookie management is typically found in your browser’s privacy or security settings. Consult your device’s help documentation for specific instructions.

While you can browse our website with cookies disabled, please note that:

Essential Functionality May Be Affected

• Shopping cart functionality may not work properly
• User preferences may not be saved
• Some forms may not function correctly
• Login sessions may not persist

Reduced Personalization

• Content may not be tailored to your interests
• Language and region preferences may not be remembered
• Previous browsing history will not influence recommendations

Limited Analytics

• We may not be able to improve our website based on user behavior
• Performance issues may be harder to identify and resolve

GDPR Compliance (EU/EEA Users)

Under the General Data Protection Regulation, we:

• Obtain explicit consent before setting non-essential cookies
• Provide clear information about cookie purposes and data processing
• Allow you to withdraw consent at any time
• Ensure cookies are not set until consent is given (except essential cookies)

CCPA Compliance (California Residents)

Under the California Consumer Privacy Act:

• We provide transparency about data collection through cookies
• You can opt-out of the sale of personal information (we do not sell personal information)
• We do not discriminate against users who exercise their privacy rights

ePrivacy Directive Compliance

We comply with the EU ePrivacy Directive by:

• Obtaining consent before storing or accessing information on your device
• Providing clear and comprehensive information about cookies
• Ensuring consent mechanisms are user-friendly and accessible

Security Measures

We implement appropriate security measures to protect cookie data:

• Secure transmission protocols (HTTPS)
• Regular security assessments of third-party services
• Access controls for cookie-related data
• Monitoring for unauthorized access or misuse

Data Retention

Cookie data is retained according to the following schedule:

• Session cookies: Deleted when you close your browser
• Persistent cookies: Retained for the duration specified in the cookie table above
• Analytics data: Aggregated and anonymized data may be retained longer for trend analysis

Our website is not intended for children under 18 years of age. We do not knowingly collect personal information from children through cookies or any other means. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:

• Update the “Effective Date” at the top of this policy
• Notify users through our website banner or email (for material changes)
• Provide clear information about what has changed

We encourage you to review this Cookie Policy periodically to stay informed about our cookie practices.

Some of our third-party service providers may transfer cookie data to countries outside your residence country. We ensure that such transfers comply with applicable data protection laws through appropriate safeguards, including:

– Standard Contractual Clauses (SCCs)
– Adequacy decisions
– Additional security measures for sensitive data

If you have questions about this Cookie Policy or need assistance with your cookie preferences, please contact us:

Critical Power Battery Solutions
A division of Advanced Technical Services Inc.
55 W Army Trail Road, Suite 101
Glendale Heights, IL 60108

Email: Info@criticalpowerbatterysolutions.com
Phone: (800) 323-4813
Website: CriticalPowerBatterySolutions.com

For GDPR-related inquiries, you may also contact your local data protection authority.

• Privacy Policy
• Terms of Service
• Google Analytics Opt-out
• Your Online Choices (EU)
• Digital Advertising Alliance (US)

Critical Power Battery Solutions (division of Advanced Technical Services Inc.)